1.Digital marketing helps generate better revenues
Higher conversion rates generated by effective digital marketing techniques will deliver loads of profitable benefits for you and your business in terms of better and higher revenues. Companies using digital marketing strategies have 2.8 times better revenue growth expectancy according to Google.The market is a fierce and unsafe area, the place where competitors gets better every day with great ROI. Nowadays, Companies are giving their best to improve and make stronger their relationship with customer.
2.Digital marketing facilities interaction with targeted audiences
Interacting and providing your customers with proper engagement points can give you an insight of what your targeted audiences want.Facebook, Twitter, Instagram and LinkedIn are probably already tools you use if you’re serious about digital marketing. Take this further and get yourself involved in groups, forums and discussions which relate to your industry. Observe how they interact, take note of what gets them buzzing and use this to your advantage.
3.Benefits of real-time marketing for companies
- Increased customer satisfaction and experience
- Driving revenue through personalized offers
- Marketing efficiency and quick time to value
About 9 in 10 global client- and supply-side marketers from around the world agree that “real-time marketing is essential as behavior, device, place and time come together.” That’s according to a from Econsultancy, produced in association with Monetate, which takes a broad look at real-time marketing.
4.Digital marketing caters to the mobile consumer
Mobile gadgets have evolved from being mere alternatives for laptops and personal computers, into something that is influencing their purchasing decisions. 91 % of adults in the United States always have their devices within reaching distance.Now would be the best time to have digital marketing campaigns intended towards mobile consumers, paving the way for them towards achieving better growth and faster expansion. Mobile gadgets have evolved from being mere alternatives for laptops and personal computers, into something that is influencing their purchasing decisions as confirmed by another report from eMarketer.
5.Digital Marketing Earns People Trust’s
Digital Marketing leverages on social media signals, social proof and testimonials from actual Consumers who have previously purchased, joined, or availed of a product or service marketed by a particular brand or business.Digital Marketing rides on the current online trend that focus more on social media signals resulting from direct and more personalized interaction between a brand or business and their targeted audiences. In that involved 25 thousand consumers coming from at least 50 countries, 90 percent of respondents claimed they would trust information about a particular brand, product or service if the data comes from people they know.
6.Digital marketing ensures online business survival
Digital Marketing helps you make use of proven strategies and techniques that attract not necessarily more traffic but highly targeted traffic that delivers results.Targeting the right kind of people that delivers the right kind of results is what Digital Marketing is all about – ensuring survival for your business.It is a normal occurrence for brick-and-mortar business establishments to encounter visitors entering their store, skimming through and inspecting products, then leave without buying anything. Many kinds of people like these come and go, but a targeted few will actually make a purchase and if satisfied, will come back for more on a later date. If you get less of the later and more of the few, sooner or later your brick-and-mortar business will cease to exist.
7.Digital marketing entices people to take favorable action
Digital marketers can make use of clever and innovative ways to entice conversion using calls-to-action.Calls-To-Action specifies what your web visitors should do next.Calls-To-Action specifies what your web visitors should do next – either to sign up, like, download something, call or buy – specific steps that will entice them to perform a favorable action. Innovative forms, buttons and texts are optimized according to copy, color scheme, graphics and even positioning on the page to generate the best results in terms of generating favorable action.
8.Digital marketing levels the online playing field
Digital Marketing provides small and medium businesses the chance to compete and attract their share of targeted traffic. Small companies now have the resources to perform sales and marketing processes that were previously available only to large corporations.With digital marketing, small companies now have the resources to perform sales and marketing processes that were previously available only to large corporations. Without a call center, small businesses can engage effectively with multiple customers, even to customers from any parts of the world even if they don’t have physical stores or branches in these locations.
9.Digital marketing is more cost-effective than traditional marketing
Small businesses have very little resources and even capitalization. This is why Digital Marketing provides them with a better and much more cost-effective marketing channel that delivers results.Small businesses have very little resources and even capitalization. This is why Digital Marketing provides them with a better and much more cost-effective marketing channel that delivers results. Gartner’s Digital Marketing Spend Report highlighted that up to 40% of respondents claimed getting considerable savings by using digital marketing methods of promotion for their products and services.
10.Because digital marketing delivers conversion
Online businesses marketing products and services online measure success by the percentage rate of incoming traffic gets converted into services online measure success by the percentage rate of incoming traffic gets converted into leads, subscribers or sales, depending on the intended purposes of your website. Without conversion, all your traffic would mean nothing and all your marketing efforts will simply go to waste. That is why business owners are streamlining their digital marketing campaigns towards conversion optimization, making it a top priority above everything else.